The Arda token team is made up technologists, exercise scientists, coaches and token economists who all unite around the vision of using the smartest technology to help people become healthier.

Below is our roadmap that describes the future we laid out in our original Arda white paper. Our first releases will always be in English and our expectations are that we will be localising for many markets. Roadmaps can and should adapt over time and this one will be no different. The closer our milestones become, the more detail we will provide on what our deliverables include – but we think it’s still worthwhile articulating where we want to be two years from now.

The Arda token will only be as good as the community we build around it. We’ve been humbled by the strong support our community has given us so far. Our hope is that the roadmap is something we can build together over time as we learn from each other and take advantage of new innovations.

  • Q4 2017

    ARDA Whitepaper Released

    A Vision for the Arda Token Economy

    Along with Arda app Ai.My, which demonstrated ARDATs transacting on the blockchain, Performance Lab released the Arda whitepaper articulating our vision for a blockchain powered economy of exercise.

  • Q1 2018

    ARDA Token Pre-Sale Complete

    Fully Subscribed Pre-Sale in One Day

    With help from CTIA and Blockhaus, Performance Lab closed a fully subscribed pre-sale investment round.

  • April 2018

    ARDA Token Main Sale

    Sale Ongoing

    On 6 March, the Arda token main sale went live with the help of CTIA and Blockhaus. Sales of the Arda Token remain ongoing as we grow our community of enthusiasts.

  • May 2018

    Apps in Alpha

    iOS and Apple Watch Apps

    Our first internal release of the Apple Watch application – it runs the Arda engine which classifies running behavior and triggers real time coaching events.

  • June 2018

    Apps in Beta (Private)

    iOS and Apple Watch Apps

    Our second internal release of the Apple Watch app which supports multiple workout types and real time audio coaching.

  • July 2018

    Apps in Beta (Public)

    iOS and Apple Watch Apps

    We’ll make a beta release available to select early investors so they can trial and give feedback on the experience and features via test flight.

  • August 2018

    ARDA Apps Launched

    Available on the App Store

    Planned launch of the Arda Coaching App for iOS and Apple Watch on the App Store. Beta release of our token wallet app.

  • September 2018

    Airdrop Program Starts

    Rewards for Early Community Members

    The first 1,000 people who have downloaded the Arda Coaching app and apply for our airdrop program will receive 1,000 ARDATs (Arda Tokens). We will release V1 of our token wallet app in the app store.

  • Q4 2018

    Subscription & Rewards

    Get Paid to Complete Your Training

    Subscribe to Arda Coaching with tokens and get rewarded for using weekly and sticking to your plan of training more. We will release V1.1 of our token wallet app.

  • Q1-2 2019

    User Staking

    Stake Your Bet With the Community

    Stake with the Arda community that you will train three or more times per week and get guaranteed a 5% weekly return. That’s double your money in 12 weeks of good training… 13x for one year’s worth.

  • Q3-4 2019

    Rewards for Data Permissions

    And Support for Android

    The exercise data you generate using the ARDA app is valuable, that’s why we think you should own it. But, if you want to let certain organizations you like see it, you can be rewarded for giving them access so they can learn more about you.

  • Q1-2 2020

    Rewards for Targeted Advertising

    Get Paid for Your Data

    If you exercise a lot, you’re a certain kind of person. You’re the kind of person who is valued by brands. We want to help create an optional brand experience where you are paid if you see advertisements.

  • Q3-4 2020

    Insurance Rebates via Staking

    Get Rebates for Healthy Behaviors

    Healthy behaviors make you less risky to insure. Our insurance staking program allows insurers and you to share in the upside of you staying healthier by issuing tokens back to you each month based on whether you did healthy training or not.

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